Bmw Essay Example | Topics and Well Written Essays - 750 words - 1

Bmw - Essay Example According to the sustainable leadership model, the long term growth could only be attained by the BMW through acquiring a wider perspective beyond the profit making interest of the organization and establishing a strong network between the management and the stakeholders. The constant focus of BMW in supporting the growth of network of its communities has enabled the organization to encourage communication and interchange between the stakeholders of the organization. The sustainable leadership model of BMW could be illustrated with the help of Sustainable leadership pyramid as depicted in Figure 1 as given below (Avery and Bergsteiner, 2011). There are three level of this sustainable leadership model incorporated at BMW. The leadership model includes high quality practices at BMW which are supported by key performance drivers in the organization in order to achieve the ultimate business performance outcome. The management of BMW aims to retain their employees by constantly developing the quality of manpower. The labour relations are also given due importance in the leadership style. This has helped the organization to connect their employees with the goals of the management. The leadership model has emphasized in attaining independence from the financial markets and economic fluctuations. This has helped BMW to withstand economic crisis like the global financial crisis. The company has ensured ethical business performance and has valued the activities of corporate social responsibility. All these activities are undertaken in the leadership style at BMW in order to achieve independence from the financial up and downs in the economy and at the same time integrate the business with the stakeholders and communities in different markets. The key factors in the sustainable leadership style that has driven the business performance at BMW are the initiative of team work, establishing healthy culture in the workplace, retention and